Affiliate Marketing

Launch and manage an affiliate program for any business.

2 modules · 7 lessons

What you get

  • Short lessons with real examples
  • A printable worksheet for every lesson
  • A final exam and certificate
  • A LinkedIn-ready badge

About this course

Start with the big picture

Welcome to Affiliate Marketing. In this model, partners earn a commission when they send customers who buy. You will learn the terms, the people involved, the legal requirements and how to choose a platform and manage a program. The worksheets help you compare programs and plan a simple affiliate launch.

You will be able to

  • Gain a basic understanding of how affiliate marketing works
  • Become familiar with affiliate marketing terms
  • Launch an affiliate program for a business

Curriculum

2 modules, 7 lessons

Every lesson has four short parts: Learn the idea, see it in action, study an example, then apply it with a printable worksheet.

Module 1 Affiliate Marketing Basics 4 lessons

An affiliate program has many moving parts. This module covers the basic terminology, governing laws and critical participants required before launching a program.

  1. What Is Affiliate Marketing?
  2. Common Affiliate Marketing Terms
  3. Affiliate Marketing Program Participants
  4. Affiliate Marketing Related Laws and Requirements
Module 2 Affiliate Marketing for Businesses 3 lessons

Learn the preparation steps and components needed when launching an affiliate program for a business.

  1. Choosing an Affiliate Platform
  2. Affiliate Program Creative Types
  3. Affiliate Program Management Basics

What you finish with

Take it with you

Free playbook

Affiliate program launch checklist

A step-by-step checklist for choosing a platform, setting commissions and recruiting your first affiliates.

Certificate

Final exam and certificate

10 multiple-choice questions, 80 percent to pass, retake any time. Passing gives you a certificate with a verification code and a LinkedIn-ready badge.

Keep going

Your next course

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Course questions

Is this course really free?

Yes. Every course, worksheet, exam and certificate is free.

How long does it take?

You learn at your own pace. Each lesson takes a few minutes to read plus the worksheet, so it fits around work or school.

Do I need to finish the lessons before the exam?

No, but the exam covers the lessons, so most people finish them first. If you miss a question, we point you to the lesson to review.

Ready to get started?

Businesses get matched with vetted marketing apprentices. Apprentices get real experience and a mentor. Pick your path and get started in minutes.