1 Learn the concept
When it comes to blogging, it is important to choose the right platform. A good platform makes publishing easy, gives you control over your content and supports search. This lesson teaches you how to select a platform based on your goals, skills and budget.
2 See it in action
- Self-hosted platforms give you control and flexibility.
- Hosted platforms are simpler but may limit options.
- Consider ease of use, design, plugins and cost.
- Own your content so you can move it later.
Worked example
Choosing for a freelance designer
Needs: own domain, portfolio pages and a blog.
Rule out: a platform blog because the designer wants brand control.
Choose: a hosted builder to start in a weekend, and plan a move later if needed.
Check: make sure you can export your content so you are never locked in.
3 Study an example
Example scenario
A beginner chooses a hosted platform so she can publish quickly. When her business grows she moves to a self-hosted site because she wants more control.
4 Apply it and download
- List your needs.
- Compare three platforms.
- Choose and set up a blog.
Worksheet Platform comparison sheetOpen, print or save as PDF