Worksheet · SEO (Search Engine Optimization) · Off-page SEO

Link bait idea sheet

From the lesson Link Bait

NameDate

Work through each step on paper or on screen. Use a real business, a project of your own or a friend’s idea. Keep this page for your portfolio.

1Brainstorm five link-worthy ideas.

2Choose one.

3Outline how you would promote it.

Worked example to compare with: Planning a link-worthy template

  • Idea: a free content calendar template.
  • Why people link: it saves time and is easy to cite.
  • Promotion: email 20 bloggers who write about content planning and share it on social media.
  • Measure: links gained and downloads.
  • Check: ask whether you would link to it if someone else made it.

Check yourself

  • I can explain "Link Bait" in one sentence.
  • I used a real business or project, not just an idea.
  • I know what I will do next, and by when.

Notes

Back to the lesson

Free course worksheet · https://studentmarketers.com