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Facebook · Lesson 8 of 43

How to Use Meta Business Suite

Meta Business Suite is a free tool that lets you manage Facebook and Instagram activity in one place.

1 Learn the concept

Meta Business Suite is a free tool that lets you manage Facebook and Instagram activity in one place. You can schedule posts, read messages and comments, and see insights without switching between apps. This lesson explains how a combined dashboard streamlines your workflow and what to set up first. Tools and names change, so check what is currently offered.

A checklist for a short daily routine in a social media management toolA 20-MINUTE DAILY ROUTINEOpen the inbox and reply to new messagesCheck comments on recent posts and answer themLook at what is scheduled for the next three daysSchedule one new postGlance at last week's top post
A fixed routine turns a dashboard into a habit.

2 See it in action

  • Connect your business accounts in one place.
  • Use one inbox for messages and comments.
  • Schedule posts for several accounts at once.
  • Review insights to see what is working.

Worked example

Splitting 20 minutes

5 minutes: messages and comments.

5 minutes: scheduled posts for the next three days.

5 minutes: create and schedule one new post.

5 minutes: check insights for the best performer of the week.

Result to look for: a calm routine that happens at the same time each day.

3 Study an example

Example scenario

A small shop owner connects her Facebook page and Instagram account and sets aside twenty minutes each morning to reply to messages, schedule a post and check last week's numbers.

4 Apply it and download

  1. Connect your accounts.
  2. Create a twenty-minute daily routine.
  3. Complete the workflow checklist.

Worksheet Workflow checklistOpen, print or save as PDF

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