1 Learn the concept
Adding images to your posts is a great way to make your content more interesting and unique. Images break up text, explain ideas and make posts more shareable. This lesson teaches the types of images to use, where to find them legally and how to optimize them.
2 See it in action
- Use original images when you can, and licensed ones otherwise.
- Match images to the content, not just decoration.
- Compress images and add descriptive alt text.
- Keep a consistent style.
Worked example
Preparing an image
Original: a 4 MB photo of a latte.
Resize: to the width the page needs.
Compress: to about 150 KB.
Alt text: "A latte with leaf-shaped milk art on a wooden table."
Result to look for: a faster page and a post that works for people using screen readers.
3 Study an example
Example scenario
A travel blog replaces generic stock photos with its own photos and a simple map. Readers spend longer on the page and share it more.
4 Apply it and download
- Choose images for a post.
- Check licenses.
- Optimize and add alt text.
Worksheet Image checklistOpen, print or save as PDF