Worksheet · Content Marketing · Content Marketing Basics

Editorial calendar and content brief template

From the lesson Visual Content

NameDate

Work through each step on paper or on screen. Use a real business, a project of your own or a friend’s idea. Keep this page for your portfolio.

1Choose a topic and sketch an infographic.

2Select simple tools.

3Create the first version.

Worked example to compare with: Turning a list into a visual

  • Text version: seven steps to prepare a garden for winter in a long paragraph.
  • Visual version: a one-page checklist with seven icons and short labels.
  • Share: the checklist as an image and as a free download.
  • Result to look for: more shares and saves than the text-only post.

Check yourself

  • I can explain "Visual Content" in one sentence.
  • I used a real business or project, not just an idea.
  • I know what I will do next, and by when.

Notes

Back to the lesson

Free course worksheet · https://studentmarketers.com