Worksheet · Content Marketing · Videos
Editorial calendar and content brief template
From the lesson Types of Videos
Work through each step on paper or on screen. Use a real business, a project of your own or a friend’s idea. Keep this page for your portfolio.
1Choose three video types.
2Match each to a goal.
3Schedule them.
Worked example to compare with: Choosing videos for a launch
- Awareness: a 60-second explainer.
- Consideration: a 5-minute tutorial.
- Decision: a short customer testimonial.
- Result to look for: each video does one job for one stage.
Check yourself
- I can explain "Types of Videos" in one sentence.
- I used a real business or project, not just an idea.
- I know what I will do next, and by when.
Notes
Free course worksheet · https://studentmarketers.com