Worksheet · Social Media Marketing · Facebook
Content research sheet
From the lesson Researching Posts
Work through each step on paper or on screen. Use a real business, a project of your own or a friend’s idea. Keep this page for your portfolio.
1Review five pages in your niche.
2Note which posts did best and why.
3Write ten post ideas based on what you learned.
Worked example to compare with: Finding a pattern
- Review: ten recent posts from five competitors.
- Pattern: three of the four posts with the most comments were short how-to videos.
- Idea: plan two how-to videos a week and compare their comments with product photos after a month.
- Check: write down what you will measure before you start, so the result is a fair test.
Check yourself
- I can explain "Researching Posts" in one sentence.
- I used a real business or project, not just an idea.
- I know what I will do next, and by when.
Notes
Free course worksheet · https://studentmarketers.com