Worksheet · Social Media Marketing · Instagram
Caption template
From the lesson Instagram Captions
Work through each step on paper or on screen. Use a real business, a project of your own or a friend’s idea. Keep this page for your portfolio.
1Write three captions for one image.
2Choose the best and explain why.
3Save it in the caption template.
Worked example to compare with: Writing three captions for one image
- Version A: describe the product.
- Version B: ask a question.
- Version C: tell a one-sentence story.
- Test: publish each on a different day and compare comments.
- Check: keep the strongest first line, because it appears before the "more" link.
Check yourself
- I can explain "Instagram Captions" in one sentence.
- I used a real business or project, not just an idea.
- I know what I will do next, and by when.
Notes
Free course worksheet · https://studentmarketers.com