Worksheet · Paid Advertising · Landing Pages

Headline worksheet

From the lesson Headlines

NameDate

Work through each step on paper or on screen. Use a real business, a project of your own or a friend’s idea. Keep this page for your portfolio.

1Write five headlines for one offer.

2Choose two to test.

3Record results.

Worked example to compare with: Writing five headlines

  • For a laptop repair service: "Same-day laptop repair for small offices."
  • "Back to work in hours, not days."
  • "Free quote in 15 minutes."
  • "We fix it or we refund it."
  • "Repair, pick-up and delivery included."
  • Test two against each other and keep the winner.

Check yourself

  • I can explain "Headlines" in one sentence.
  • I used a real business or project, not just an idea.
  • I know what I will do next, and by when.

Notes

Back to the lesson

Free course worksheet · https://studentmarketers.com