All courses Podcast Management

Getting Ready to Record · Lesson 3 of 10

Formatting

Just like choosing a name for your podcast, choosing good, searchable, descriptive titles for your episodes is important.

1 Learn the concept

Just like choosing a name for your podcast, choosing good, searchable, descriptive titles for your episodes is important. Format also covers the structure of each episode: the introduction, the main content and the closing. A consistent format makes episodes easier to make and listeners more loyal.

A timeline of a 20-minute episodeEPISODE STRUCTURE (20 MINUTES)0:00Cold open: thebest moment0:30Intro and thememusic2:00Main conversation17:00One takeaway19:00Call to actionand outro
A repeatable structure helps listeners know what to expect.

2 See it in action

  • Use clear, descriptive episode titles.
  • Plan a structure: intro, main content, wrap-up and call to action.
  • Keep a consistent length and tone.
  • Write a short description for each episode.

Worked example

Template for an interview

Opening line: "Today we're talking with [name] about [topic]."

Question 1: How did you start?

Question 2: What is one move that worked?

Question 3: What would you do differently?

Closing: "Where can listeners find you?"

Check: print the template and keep it next to the microphone.

3 Study an example

Example scenario

A host uses the same structure every week: a one-minute introduction, a ten-minute main topic and a closing tip. Listeners know the rhythm and editing is faster.

4 Apply it and download

  1. Write an episode structure.
  2. Draft three episode titles.
  3. Record your introduction.

Worksheet Episode planning and production checklistOpen, print or save as PDF

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