Worksheet · Email Marketing · Email Marketing Basics
Compliance checklist
From the lesson Email Laws
Work through each step on paper or on screen. Use a real business, a project of your own or a friend’s idea. Keep this page for your portfolio.
1Check your emails against the compliance checklist.
2Fix any gaps.
3Note the rules for your subscribers' regions.
Worked example to compare with: An email compliance review
- Check 1: the sender name and address are real. Check 2: the subject line matches the content.
- Check 3: the footer includes a postal address and an unsubscribe link that works.
- Check 4: unsubscribes are processed quickly and removed from every list.
- Result to look for: a footer you can reuse for every email.
- Note: other regions, including Canada and the European Union, can require consent before you send.
Check yourself
- I can explain "Email Laws" in one sentence.
- I used a real business or project, not just an idea.
- I know what I will do next, and by when.
Notes
Free course worksheet · https://studentmarketers.com