Worksheet · Creating Marketing Career Opportunities · Your First, Next Steps

Personal brand and career profile workbook

From the lesson Do You Really Want a Career in Digital Marketing?

NameDate

Work through each step on paper or on screen. Use a real business, a project of your own or a friend’s idea. Keep this page for your portfolio.

1Answer the readiness questions in the workbook.

2Write what excites you and what worries you.

3Decide your next three steps and set dates for them.

Worked example to compare with: Trying before you commit

  • Plan: complete one small content task and one small analytics task.
  • Reflection after each: how long did it feel? Did I lose track of time? Would I do it again tomorrow?
  • Result example: the content task was energizing and the spreadsheet task was draining.
  • Decision: aim for content roles and learn basic analytics only as needed.
  • Takeaway: small experiments tell you more than thinking about it for months.

Check yourself

  • I can explain "Do You Really Want a Career in Digital Marketing?" in one sentence.
  • I used a real business or project, not just an idea.
  • I know what I will do next, and by when.

Notes

Back to the lesson

Free course worksheet · https://studentmarketers.com