All courses Podcast Management

Publishing Your Podcast · Lesson 8 of 10

Cover Art

Just like your episode titles, first impressions are everything.

1 Learn the concept

Just like your episode titles, first impressions are everything. Attractive cover art that stands out is vital when your show lines up beside others in a directory. Good cover art is simple, readable at a small size and communicates the show's topic. This lesson explains how to design it and the technical requirements to check.

A cluttered cover next to a simple readable oneCOVER ART AT THUMBNAIL SIZECLUTTEREDMany words, small text and busybackground.SIMPLEShow name in large type, one image orcolor and strong contrast.Check your platform's current size and format requirements before you export.
Most people see your cover as a tiny square. It has to work small.

2 See it in action

  • Use a simple design with bold, readable text.
  • Test it at a small size.
  • Follow each directory's size and format requirements.
  • Make sure it reflects your brand.

Worked example

Testing the cover

Make: a square cover with the title in large bold type on a plain color.

Shrink: view it at about the size of a thumbnail on a phone.

Check: can you read the title and understand the topic?

Result to look for: a cover that stands out in a list of shows.

3 Study an example

Example scenario

A host replaces a busy cover with a simple design: a bold title and one image. The art stays clear as a thumbnail and the show gets more clicks.

4 Apply it and download

  1. Sketch three cover ideas.
  2. Choose one and test it small.
  3. Create the final file.

Worksheet Cover art briefOpen, print or save as PDF

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