Worksheet · Email Marketing · Email Marketing Basics

Platform comparison sheet

From the lesson Choosing Your Platform

NameDate

Work through each step on paper or on screen. Use a real business, a project of your own or a friend’s idea. Keep this page for your portfolio.

1List what you need from a platform.

2Compare three options.

3Complete the comparison sheet.

Worked example to compare with: Choosing for a new shop

  • Needs: send a monthly newsletter, a welcome email and a simple signup form.
  • Eliminate: Platform B has strong automation but no free plan.
  • Choose: Platform A, which is easy to use and free at the start.
  • Plan: review again when the list passes the free limit.
  • Check: try the editor for twenty minutes before you decide.

Check yourself

  • I can explain "Choosing Your Platform" in one sentence.
  • I used a real business or project, not just an idea.
  • I know what I will do next, and by when.

Notes

Back to the lesson

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