Worksheet · E-Commerce Business Basics · Ecommerce Basics

B2B approach worksheet

From the lesson B2B E-commerce

NameDate

Work through each step on paper or on screen. Use a real business, a project of your own or a friend’s idea. Keep this page for your portfolio.

1Describe a B2B customer and how they buy.

2List three features a B2B store needs that a consumer store may not.

3Map your approach with the worksheet.

Worked example to compare with: Adapting a store for business buyers

  • Seller: a supplier of cafe equipment.
  • Change 1: account pricing for registered cafés, hidden from the public.
  • Change 2: a one-click reorder button for supplies.
  • Change 3: invoices with payment terms instead of card-only checkout.
  • Result to look for: more repeat orders and a shorter time from request to purchase.

Check yourself

  • I can explain "B2B E-commerce" in one sentence.
  • I used a real business or project, not just an idea.
  • I know what I will do next, and by when.

Notes

Back to the lesson

Free course worksheet · https://studentmarketers.com