Worksheet · SEO (Search Engine Optimization) · On-page SEO
Keyword research and on-page SEO checklist
From the lesson Anchor Text
Work through each step on paper or on screen. Use a real business, a project of your own or a friend’s idea. Keep this page for your portfolio.
1Find five vague links on a site.
2Rewrite them.
3Plan three new internal links.
Worked example to compare with: Planning internal links
- New post: "How to prepare for your first 5K".
- Links to add: "beginner running shoes" to the shoe guide, "training plan" to the plan page, "warm-up routine" to an older warm-up post.
- Also: link the older posts to the new one.
- Result to look for: readers move deeper into the site and related pages support each other.
Check yourself
- I can explain "Anchor Text" in one sentence.
- I used a real business or project, not just an idea.
- I know what I will do next, and by when.
Notes
Free course worksheet · https://studentmarketers.com